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After several years representing Prada, teen heartthrob and movie star <a href="http://daman.co.id/tag/ansel-elgort/" target="_blank" rel="noopener">Ansel Elgort</a> is now the new face of <a href="http://daman.co.id/tag/polo-red/" target="_blank" rel="noopener">Polo Red</a> fragrance—and he probably got the gig by simply being, well, him.
<figure id="attachment_58523" aria-describedby="caption-attachment-58523" style="width: 1024px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" class="size-full wp-image-58523" src="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-1.jpg" alt="" width="1024" height="683" srcset="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-1.jpg 1024w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-1-300x200.jpg 300w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-1-768x512.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-1-315x210.jpg 315w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption id="caption-attachment-58523" class="wp-caption-text">Ansel Elgort at the launch of Polo Red Rush</figcaption></figure>
<a href="http://daman.co.id/tag/polo-ralph-lauren/" target="_blank" rel="noopener">Polo</a> took Ansel under their banner along with the release of their new fragrance, Polo Red Rush. The promotional video for the cologne not only shows him as their new icon, but it mirrored the actor&#8217;s recent hit-making and genre-defying role in Baby Driver.
<figure id="attachment_58524" aria-describedby="caption-attachment-58524" style="width: 1024px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" class="size-full wp-image-58524" src="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-2.jpg" alt="" width="1024" height="576" srcset="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-2.jpg 1024w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-2-300x169.jpg 300w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-2-768x432.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-2-315x177.jpg 315w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption id="caption-attachment-58524" class="wp-caption-text">Polo Red Rush promotional video with Ansel Elgort</figcaption></figure>
It started with a party where Ansel locked eyes with the DJ, before hitting up a conversation and took her away on his classic blood red Corvette Stingray &#8211; foreshadowing the product, of course. They arrived in his garage filled with various vintage muscle cars and settled to race one another with (of course) Ford Mustangs. The video ended with them go full Thelma and Louise &#8211; albeit with a wide grin across their faces.
https://www.youtube.com/watch?v=1BdgcuNHWpo
Not only that the video reflected one of Ansel&#8217;s biggest role to date, but he also provided the soundtrack for it as well &#8211; making his involvement more complete. Let&#8217;s also not to forget that the whole campaign amplified the product wonderfully.
<figure id="attachment_58525" aria-describedby="caption-attachment-58525" style="width: 664px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" class="size-full wp-image-58525" src="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-3.jpg" alt="" width="664" height="826" srcset="https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-3.jpg 664w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-3-241x300.jpg 241w, https://backend.daman.co.id/wp-content/uploads/2018/07/Ansel-Elgort-Polo-RL-Red-Rush-3-315x392.jpg 315w" sizes="(max-width: 664px) 100vw, 664px" /><figcaption id="caption-attachment-58525" class="wp-caption-text">Polo Red Rush</figcaption></figure>
The fourth fragrance in their Polo Red series, Red Rush brings a whole new dimension to the classic Polo Red, with additional distinguishable notes like spearmint, saffron, mandarin and cedar. It&#8217;s already available at Ralph Lauren&#8217;s web store, priced at $68 for the 2.5 oz and $85 for the 4.2 oz.

Ansel Elgort is the face of the New Ralph Lauren Red Rush Cologne