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<h2>The first collaboration between the two worlds</h2>
<img loading="lazy" decoding="async" class="wp-image-75277 size-full" src="https://backend.daman.co.id/wp-content/uploads/2020/08/Pioneering-luxury-with-Mercedes-Benz-and-Virgil-Abloh-Project-Geländewagen-marks-the-unification-of-fashion-and-art-with-automotive-2.jpg" alt="" width="830" height="587" srcset="https://backend.daman.co.id/wp-content/uploads/2020/08/Pioneering-luxury-with-Mercedes-Benz-and-Virgil-Abloh-Project-Geländewagen-marks-the-unification-of-fashion-and-art-with-automotive-2.jpg 830w, https://backend.daman.co.id/wp-content/uploads/2020/08/Pioneering-luxury-with-Mercedes-Benz-and-Virgil-Abloh-Project-Geländewagen-marks-the-unification-of-fashion-and-art-with-automotive-2-300x212.jpg 300w, https://backend.daman.co.id/wp-content/uploads/2020/08/Pioneering-luxury-with-Mercedes-Benz-and-Virgil-Abloh-Project-Geländewagen-marks-the-unification-of-fashion-and-art-with-automotive-2-768x543.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2020/08/Pioneering-luxury-with-Mercedes-Benz-and-Virgil-Abloh-Project-Geländewagen-marks-the-unification-of-fashion-and-art-with-automotive-2-315x223.jpg 315w" sizes="(max-width: 830px) 100vw, 830px" />
Nothing is stopping Virgil Abloh. For the first time ever, the multi-hyphenate designer is collaborating with German luxury automotive marque Mercedes-Benz. Titled “Project Geländewagen,” this venture sees the designer create an art project inspired by the Mercedes-Benz G-Class model, which celebrated its 40th anniversary in 2019.
<img loading="lazy" decoding="async" class="aligncenter wp-image-75278 size-full" src="https://backend.daman.co.id/wp-content/uploads/2020/08/mercedes-benz_project_gelandewagen_key_visual_low_res_courtesy_of_mercedes-benz.jpg" alt="" width="1000" height="563" srcset="https://backend.daman.co.id/wp-content/uploads/2020/08/mercedes-benz_project_gelandewagen_key_visual_low_res_courtesy_of_mercedes-benz.jpg 1000w, https://backend.daman.co.id/wp-content/uploads/2020/08/mercedes-benz_project_gelandewagen_key_visual_low_res_courtesy_of_mercedes-benz-300x169.jpg 300w, https://backend.daman.co.id/wp-content/uploads/2020/08/mercedes-benz_project_gelandewagen_key_visual_low_res_courtesy_of_mercedes-benz-768x432.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2020/08/mercedes-benz_project_gelandewagen_key_visual_low_res_courtesy_of_mercedes-benz-315x177.jpg 315w" sizes="(max-width: 1000px) 100vw, 1000px" />
The collaboration represents the union of two worlds: automotive with fashion and art. Abloh worked closely with Mercedes’ chief design officer, Gorden Wagener, to see the project through. The artwork will be revealed on September 8, 2020 and a home-scale replica will be auctioned off with proceeds going to art-focused charities.
https://www.instagram.com/p/CDWrLrCIRfs/
“Mercedes-Benz is a brand that stands for luxury and exceptional performance. Truly a perfect chassis to interject modern artists’ ideas of what the future can be stylistically, within conceptual car design,” said Abloh.

Virgil Abloh Creates Artwork For Mercedes Benz