Global brand ambassador Jung Kook brings his individual perspective to the season’s wardrobe, with signature denim, relaxed silhouettes and versatile layers taking the lead
Directed and photographed by Alastair McLellan, Calvin Klein’s Holiday 2026 campaign sees Jung Kook showcase a selection of looks that reflect his personal approach to dressing. Curated by the BTS member and global brand ambassador, the edit spans Calvin Klein jeans and underwear, staple knitwear, outerwear and accessories. Speaking about his selection, Jung Kook expressed his appreciation for the brand’s denim and the versatility of its signature pieces. Their appeal, he notes, lies in the freedom to dress them up or keep things simple, allowing each look to feel distinctly personal.
For Holiday 2026, Calvin Klein introduces fresh layers, logo-driven staples and seasonal styles designed to complement its signature denim. Key pieces include Barrel Jeans and the ’90s Straight silhouette, styled alongside marled-yarn sweaters and classic crewnecks. The outerwear selection brings together aviator, leather and motorcycle jackets, while Baggy Jeans lend a relaxed edge to seasonal dressing.
Together, the edit offers versatile wardrobe options that move effortlessly between festive gatherings and everyday occasions, with denim providing a familiar foundation for individual expression.
