BON VOYAGE. Marking his exit from Louis Vuitton after 16-year tenure and handing the reins over to Nicolas Ghesquière, Marc Jacobs goes out with a bang with the launch of the new L’Invitation au Voyage campaign.
The sequel to the first Voyage once again features the sultry Arizona Muse, while David Bowie—true to his out-of-this-world persona—lends a haunting quality to the short film with his appearance and a wistful rendition of his song, “I’d Rather Be High.” The setting plays an essential role to the campaign, being a star in itself by exuding all the romance and mystery possessed by Venice, and leaving traces of remembrances as Jacobs heads towards the bright new voyage ahead.