Italian luxury fashion house Moschino has collaborated with beer brand Budweiser. Moschino Creative Director Jeremy Scott created a 15-item limited-edition capsule clothing and accessories collection that take inspiration from the beer’s signature red, navy, gold and white branding.
Jeremy Scott loves the beer. “It’s something that I grew up around. The iconography is such a big part of America and Americana, I love that pop culture element,” he said. The designer’s Budweiser dress in his debut collection at Moschino in 2014 is proof to this affinity.
The Moschino x Budweiser campaign is photographed by Marcus Mam with art direction by Portis Wasp.
The collection is out worldwide!
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