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Seven-time Formula 1 world champion Lewis Hamilton will work with Dior creative director Kim Jones to co-design a lifestyle capsule that captures his vibrant environment 

<figure id="attachment_103059" aria-describedby="caption-attachment-103059" style="width: 640px" class="wp-caption aligncenter"><img loading="lazy" decoding="async" class="wp-image-103059 size-full" src="https://backend.daman.co.id/wp-content/uploads/2024/08/LEWIS-HAMILTON-AND-KIM-JONES-PORTRAIT-BY-BRETT-LLOYD.jpg" alt="" width="640" height="802" srcset="https://backend.daman.co.id/wp-content/uploads/2024/08/LEWIS-HAMILTON-AND-KIM-JONES-PORTRAIT-BY-BRETT-LLOYD.jpg 640w, https://backend.daman.co.id/wp-content/uploads/2024/08/LEWIS-HAMILTON-AND-KIM-JONES-PORTRAIT-BY-BRETT-LLOYD-239x300.jpg 239w" sizes="(max-width: 640px) 100vw, 640px" /><figcaption id="caption-attachment-103059" class="wp-caption-text">Lewis Hamilton &amp; Kim Jones</figcaption></figure>
Dior is thrilled to announce that seven-time Formula 1 world champion and style icon Lewis Hamilton has been appointed as its ambassador for men’s fashion. According to the brand, Hamilton, despite having a close relationship with the fashion world, is also a gentleman who exudes Dior’s boldness and singularity. He also embodies modernity and timelessness as reinterpreted by Dior’s creative director Kim Jones. To celebrate the appointment of Hamilton, Dior has invited the British racecar driver to guest-design a lifestyle capsule alongside Jones. The collection draws inspiration from Hamilton’s powerful and exhilarating universe, resulting in pieces that boast couture and practicality.

Lewis Hamilton named Dior ambassador for men’s fashion

DIOR,

Lewis Hamilton