Trailblazing eyewear brand Ray-Ban joins forces with rock icon Lenny Kravitz to unveil its latest creations
RAY-BAN has joined forces with Lenny Kravitz to unveil the latest addition to its lineup: the Ray-Ban Reverse collection. Introduced in 2023, this collection introduces a cutting-edge inverted lens design. Building on this innovation, new colorways have been introduced, resulting in two special SKUs alongside a special limited edition model. “As a lifelong fan of Ray-Ban, their timeless style has always resonated with me,” Kravitz mentioned. “The Ray-Ban Reverse collaboration is a dream come true, allowing me to merge my love for music and fashion with such an iconic brand. It’s about breaking boundaries, embracing individuality, and seeing the world from a new perspective through those innovative lenses.”
