Hermès unveils its fall/winter 2021 men’s campaign with a trip to the outdoors.
The chic and elegant campaign was lensed by photographer Anne Marieke Vandriemmelen. This time, the French luxury brand explores the layered interactions of form
and space with the help of model Finnlay Davis as its star of the season. Davis perfectly embodies the modern Hermès man with his fluid, optimistic stride and looks that exude relaxed elegance.
Architectural elements serve as the background while providing contrasting elements to the natural setting while Vandriemmelen plays with opposites. The soft muted tones reflect the autumnal mood for the campaign. This fall, Hermès finds relaxation and leisure in shapes that carry more volume. Davis wears standouts such as a cardigan finished with lambskin or a graphic coat dressed in a check print. Additional pieces resonate with a laid-back ease, seamlessly blending tradition and a modern gaze.
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