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in this issue LUKE GRIMES BY MITCHELL NGUYEN MCCORMACK

Vilebrequin Makes a Splash in Indonesia

HAPPY DAYS. Just when the long holiday is right around the corner, French luxury swimwear Vilebrequin arrives with colorful offerings for its “Happy” summer collection

 

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Established in the summer of 1971, the brand had a romantic beginning, with founder Fred Prysquel crafting the first swim trunks for himself to enamor a beautiful lady on the French Riviera.

While not much is known as to how that affair turned out, Vilebrequin soared to great heights, owing to its eye-catching motifs and the quality comfort of each piece. Its first store in the country was established in Plaza Indonesia, with a décor adorned by a taste of Saint Tropez.

The “father and son” pieces are wholly irresistible, particularly the ones featuring quirky patterns like the Happy Penguins and the Bear Hotel.

Making a big splash during this summer break shouldn’t be a problem anymore, then.

 

 

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