Hugo Boss Gets Intense with Hugo Man Extreme

SPIRIT INTENSIFIED. Sometimes, we like to take things to the extreme and Hugo Boss did just that by launching Hugo Man Extreme, an intensified and extra rich variant of the classic Hugo Man fragrance




The new bottle retains the classic flask-shaped flacons but opens up to a more explosive freshness of green apples.

This opening burst develops into aromatic notes of lavender and is firmly anchored by a musky base of cedarwood and fir balsam.




Fronting Hugo Man Extreme’s expressive campaign is French model Adrien Sahores, who embodies the fragrance’s lightness and youthful energy through his Parisian charisma and charm.

More often than not, going to extremes with the right fragrance can help you rule the day with extra confidence.