Tom Brady Stars in IWC Schaffhausen’s TOP GUN Campaign

American football quarterback Tom Brady was named the face of IWC Schaffhausen’s global TOP GUN campaign.

As the name implies, this campaign marks the launch of the new TOP GUN collection as a part of the label’s signature Pilot’s Watches family. Brady himself has been the brand’s ambassador since 2019 and embodies characters that align with the latest campaign’s tagline: “We’re not here to try— we’re here to do.” In the campaign’s short films, Brady is seen sporting TOP GUN chronographs in a variety of new ceramic colors such as green, sand, white and black. These new color iterations are inspired by the landscapes witnessed by U.S. Navy aviators during training at Lake Tahoe and the Mojave Desert.

 

View this post on Instagram

 

A post shared by IWC Schaffhausen (@iwcwatches)

 

View this post on Instagram

 

A post shared by IWC Schaffhausen (@iwcwatches)

Take a closer look at IWC Schaffhausen’s TOP GUN collection through the video below:

SHARE THIS ARTICLE