South Korean rapper, singer, songwriter and dancer Taeyong will be marking his new global role by attending Loewe’s upcoming Spring/Summer ’24 show in Paris
Loewe recently announced K-pop sensation Taeyong as its new Global Brand Ambassador. Recognized for his unique personal style and passion for fashion, Taeyong has long been a supporter of the Spanish brand’s innovative design and craftsmanship. He effortlessly blends Loewe’s key runway pieces with casual wardrobe staples to create a contemporary and fashion-forward look.
To celebrate his new global role, Taeyong will be attending Loewe’s upcoming SS24 men’s runway show in Paris. Creative Director Jonathan Anderson expresses his joy in welcoming Taeyong to the Loewe family, acknowledging his special connection to the brand and his idiosyncratic style. Anderson is excited to explore possible collaborations with Taeyong, whose talents span songwriting, performing and visual creations.
“It’s a real honor to be a Loewe Global Brand Ambassador. I’ve been a huge fan of Loewe, not only for the designs, but also for the brand’s philosophy and unique way of communicating. I truly appreciate the opportunity to go on this voyage with Loewe,” said the young singer in closing.
