The Puerto Rican singer, rapper and record producer made a striking appearance at the ceremony in a custom Schiaparelli suit designed by Daniel Roseberry
Bad Bunny etched his name into history once again at the 68th Grammy Awards on February 1, 2026, becoming the first artist to win Album of the Year with a fully Spanish-language album. Ahead of the landmark win, he drew attention on the red carpet in Schiaparelli’s first-ever menswear creation, designed by the house’s creative director, Daniel Roseberry.
Rooted in the maison’s surrealist codes, the custom Schiaparelli suit took the form of a black velvet ensemble inspired by the original bottle of the brand’s signature fragrance, “Shocking.” True to Schiaparelli’s distinctive DNA, the design featured a measuring-tape lapel, a laced-up back and hand-faceted broken-glass black buttons. A crisp white piqué tuxedo shirt paired with a black satin bow tie completed the look, presenting Bad Bunny as both sharply tailored and a modern embodiment of the Schiaparelli man.
More than a fashion statement, the appearance marked a pivotal moment for menswear at the house of Schiaparelli, where couture craftsmanship, surrealism and cultural relevance converge. By choosing this historic ensemble for one of the most significant nights of his career, Bad Bunny not only underscored his own achievements but also expanded the possibilities of menswear on the global stage.