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Now you see it: Modern camo that stands out

Follow the hype of camouflage motifs with textured layers, pastel colors and neon accents for an edgy take on classic, military-inspired design

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Balmain

Camouflage, a military staple that has blossomed into one of the most treasured prints in fashion, has grown steadily this season. The return of camo was heralded when Louis Vuitton, KidSuper, Balmain, and others highlighted the motif as one of the key prints for fall/winter 2024. Try visualizing it with a street jumper or clashing it with other prints to achieve a rugged but contemporary look.

To keep the vibe fresh, pair camo with unexpected colors like neon accents or pastels for a modern twist. Layering camo jackets with textured fabrics or accessorizing with metallics adds an edgy flair while keeping the ensemble fashion-forward.

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Louis Vuitton
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Vetements
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Martine Rose
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KidSuper
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Andersson Bell