Revealed: Prada and adidas’ New Sneaker Collaboration

This is the second collaboration between the two famous brands

Prada and adidas have debuted their first collaborative sneaker, an all-white Superstar, earlier this year. Now, the powerhouse brands present the new chapter of their exclusive partnership with the reinterpretation of a classic that blends artisan crafting and innovation: the Prada Superstar sneakers.

Coming this September 8, 2020, the Prada Superstar sneaker is made by Prada footwear manufacturers in Italy, combining the lexicon of luxury with the language of high-performance sportswear in a shoe with unique, innovative style. The new sneaker comes in three colorways: black, white and black, and chromed silver and white. It also boasts a “Made in Italy” hot-stamped detail, a distinctive sign of artisan crafting, and the double Prada and adidas Originals logo to complete the design.

This time the Prada Superstar will be sold individually, without the addition of the Prada bowling bag as was the case on the previous release. Andin  addition to the announcement, Prada and adidas also hinted atthe next chapter in their ongoing partnership with a collection that is linked to the America’s Cup, the premier sailing competition in the world which Prada has a long and deep history with.