Omega is Official Timekeeper of The 36th America’s Cup

This marks the third time that Omega serves in this capacity for the prestigious sailing championship

The America’s Cup is renowned as the oldest trophy in international sports—dating back to 1851—and has become the source of fierce international rivalries and spectacular sailing duels. Recently, Swiss watchmaker Omega has announced its role as the event’s Official Timekeeper. This will mark the third time in history that Omega has served in the prestigious sailing role, ever since the brand begun its partnership with Emirates Team New Zealand in 1995 alongside legendary sailor Sir Peter Blake.

DAMAN Caliber

“The America’s Cup has a truly special place within the OMEGA brand,” explained Omega’s President and CEO Raynald Aeschlimann. “From ingenuity and precision, through to the competitive energy and history, every part of it appeals to our spirit. We’re very excited about our role next March and also for the chance to be on-board with Emirates Team New Zealand once again.”

In addition to this announcement, the brand also unveils the brand new Omega Seamaster Planet Ocean 36th America’s Cup Limited Edition.

Limited to just 2021 pieces—as an homage to the 36th America’s Cup which is set to take place in New Zealand, March 2021—the watch comes in a polished white ceramic dial that includes the competition’s name at 6 o’clock.

Up front, the most notable element is the blue ceramic diving bezel, which incorporates white and red liquid ceramic to indicate the 5-minute countdown timer for regattas. There’s also a special America’s Cup logo which has been placed on the counterweight of the central seconds hand.

Finally, the watch is completed with the America’s Cup logo on the caseback’s sapphire crystal, through which you can see the brand’s Master Chronometer Calibre 8900 movement.