New Season’s Freedom in Hermès’ Spring/ Summer 2022 Campaign

Through its latest seasonal campaign, French luxury goods maison Hermès welcomed the warmer season in a vivacious fashion

English photographer Jack Davison was in charge of capturing the joyful, free-spirited expression of Park Tae-min and Cheikh Dia as the two models posed in a bubble-filled stage set against a clear blue sky. Stylist Brian Molloy crafted the ensembles for this campaign, pairing soft tailored leather jackets with loose-fitting shirts and denim pants. Bright shades of white and light gray were matched with darker colors like brown, blue and black to create a summery palette. The new season’s collection also features accessories, including an oversized tote bag to complement the outfits.

 

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Learn more about Hermès’ Spring/ Summer 2022 campaign through the video below:

 

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