Glen Powell exudes modernity in Brioni’s Fall/Winter 2023 Campaign

“Hit Man” star Glen Powell showcases all the characteristics of a Brioni man in the brand’s latest campaign shot by talented photographer Gregory Harris

Italian menswear house Brioni recently unveiled its fall/winter 2023 campaign starring actor Glen Powell. The campaign has taken up the spotlight as Powell shows off his flair in Brioni’s bespoke suits and exudes a gentlemanly charm in a series of black-and-white pictures shot by NYC-based photographer Gregory Harris.

Set in a Los Angeles studio, the campaign shows Powell wearing Brioni’s signature three-piece suits. In one frame, the “Devotion” star removes his blazer and tie to create a totally effortless look with just a shirt, waistcoat and pants. What makes him a true Brioni man, though, is that he subsequently changes the narrative of the photographs with his attitude. Again, Powell captures the house’s contemporary flair by wearing a suit with a matching T-shirt underneath. 

“Over the last couple of years, the Brioni team and I have accompanied each other for some pretty special moments. I’m proud to be a part of a family defined by its unique artistry and quality. Now I get to create that experience with them to deliver something bespoke that I think is really special,” says Powell on his appointment as the new face of Brioni’s fall/winter 2023 collection.