Fred Perry Collaborates with BEAM for SS20 Capsule Collection

Fred Perry has collaborated with Japanese street fashion BEAMS for the first time. The collaboration produces classic pieces with a twist and reinterpretations of the iconic Laurel Wreath logo.

Fred Perry’s list of collaborations continues to grow as it taps BEAMS for its SS20 capsule collection. The collaboration produced a logo-heavy collection, ranging from shirts, t-shirts, tracksuits, trousers, and bowling shirts. While all pieces feature a line of Fred Perry logos in blue, orange, green, and purple colors inspired by tennis courts.

The centrepiece of the collection is easily recognized as the heavy tricot fabric-constructed matching track jacket and trousers. Sportswear inspired, the tracksuits feature side long white stripes and the collection’s signature Laurel Wreath embroidery in a large scale on the back. The collection will be available in over 80 countries, including Fred Perry flagship stores and selected stores worldwide.

Head over to the Fred Perry web store now to pick up pieces from the capsule.