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Marking 20 years of the Chiffre Rouge, Dior introduces a renewed watch collection defined by asymmetrical design, couture-inspired details and automatic movements spanning chronograph to tourbillon
<img loading="lazy" decoding="async" class="aligncenter size-large wp-image-114905" src="https://backend.daman.co.id/wp-content/uploads/2026/02/00150_TRN_231010_DIOR_0025_V7_HR-copy-819x1024.jpg" alt="" width="750" height="938" srcset="https://backend.daman.co.id/wp-content/uploads/2026/02/00150_TRN_231010_DIOR_0025_V7_HR-copy-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2026/02/00150_TRN_231010_DIOR_0025_V7_HR-copy-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2026/02/00150_TRN_231010_DIOR_0025_V7_HR-copy-768x960.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2026/02/00150_TRN_231010_DIOR_0025_V7_HR-copy.jpg 1200w" sizes="auto, (max-width: 750px) 100vw, 750px" />
The Chiffre Rouge watch collection represents Dior’s most assertive expression of couture-inflected watchmaking, combining bold design language with mechanical substance. Defined by architectural asymmetry, signature red accents and a distinctive use of texture and finish, the collection establishes a strong and immediately recognizable identity within contemporary luxury horology.
At the core of Chiffre Rouge is its asymmetrical case construction. The right flank is subtly expanded and tapered, creating a sculptural profile that sets the watch apart from traditional round cases while maintaining a balanced presence on the wrist. The off-centre crown at four o’clock, often accented in Dior red and engraved with the CD signature, reinforces the collection’s architectural character while improving ergonomics.
<img loading="lazy" decoding="async" class="aligncenter size-large wp-image-114906" src="https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0147_V9_HR-copy-768x1024.jpg" alt="" width="750" height="1000" srcset="https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0147_V9_HR-copy-768x1024.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0147_V9_HR-copy-225x300.jpg 225w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0147_V9_HR-copy-1152x1536.jpg 1152w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0147_V9_HR-copy.jpg 1200w" sizes="auto, (max-width: 750px) 100vw, 750px" />
Dial design plays a central role in the collection’s visual impact. Dior’s iconic cannage motif, long associated with the house’s couture vocabulary, is engraved with fine precision to form a micro-textured surface that interacts dynamically with light. This pattern extends beyond the dial to the oscillating weight visible through the sapphire exhibition caseback, creating a visual dialogue between exterior design and internal mechanics. On select references, the motif is echoed on textured rubber straps, further unifying the aesthetic language of the watch.
A defining detail across many models is the date display, where the numeral 8 appears in red while the remaining numerals remain neutral. Paired with red-accented hands and crown, this subtle chromatic contrast adds visual tension against predominantly black or grey dials without compromising legibility.
<img loading="lazy" decoding="async" class="aligncenter size-large wp-image-114907" src="https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy-771x1024.jpg" alt="" width="750" height="996" srcset="https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy-771x1024.jpg 771w, https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy-226x300.jpg 226w, https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy-768x1020.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy-1157x1536.jpg 1157w, https://backend.daman.co.id/wp-content/uploads/2026/02/00090_TRN_231010_DIOR_0019_V7_HR-copy.jpg 1205w" sizes="auto, (max-width: 750px) 100vw, 750px" />
Mechanically, the Chiffre Rouge collection spans a wide range of automatic movements. Time-and-date models in the 38 mm case are powered by the CD.002 caliber, operating at 28,800 vibrations per hour and offering approximately 50 hours of power reserve. Chronograph models in 41 mm house the high-frequency CD.001 movement, running at 36,000 vibrations per hour with a power reserve of around 48 hours. At the pinnacle of the collection are tourbillon references, which introduce a flying tourbillon construction that underscores Dior’s engagement with haute horlogerie.
Material choices and finishes further expand the collection’s expressive range. Cases are offered in ultra-matte black DLC-treated steel, complemented in some references by precious metal accents or diamond settings. Across the lineup, sapphire crystals with anti-reflective treatment, exhibition casebacks and water resistance rated to 100 meters support everyday wearability. An interchangeable strap system, offering rubber or leather options, allows the watch to shift easily between sport-driven and refined contexts.
<img loading="lazy" decoding="async" class="aligncenter size-large wp-image-114909" src="https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0222_V8_HR-copy-768x1024.jpg" alt="" width="750" height="1000" srcset="https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0222_V8_HR-copy-768x1024.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0222_V8_HR-copy-225x300.jpg 225w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0222_V8_HR-copy-1152x1536.jpg 1152w, https://backend.daman.co.id/wp-content/uploads/2026/02/00060_0222_V8_HR-copy.jpg 1200w" sizes="auto, (max-width: 750px) 100vw, 750px" />
Taken as a whole, the Chiffre Rouge collection articulates a distinctive balance between fashion-led design and mechanical credibility, positioning it as a confident statement for collectors drawn to watches that place equal value on aesthetics, engineering and identity.

A closer look at Dior’s Chiffre Rouge watches

Chiffre Rouge,

DIOR