Balmain’s spring/summer 2017 women’s campaign has been making headlines, thanks to Isabeli Fontana, Natasha Poly and Doutzen Kroes‘ “Free the Nipple”-worthy moments.
Showing a more conservative side (as conservative as Balmain can be) are the supermodels’ male counterparts, Tony Ward, Gabriel Aubry and Jon Kortajarena, who star in the brand’s men’s campaign.
Shot in the Californian desert, the three men are featured in black-and-white images, courtesy of photographer Steven Klein. They can also be seen accompanying Fontana, Poly and Kroes in other (colorful) photos.
Representing creative director Olivier Rousteing‘s close-knit relationship with music are speaker systems that seem to appear out of nowhere in the background.
See more photos on the next pages.