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Simon Porte Jacquemus brings a new dimension to his recent Les Sculptures collection as he taps Puerto Rican rapper and singer Bad Bunny to star in the campaign
<img loading="lazy" decoding="async" class="aligncenter wp-image-99942" src="https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--300x169.jpg" alt="" width="1300" height="731" srcset="https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--300x169.jpg 300w, https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--1024x576.jpg 1024w, https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--768x432.jpg 768w, https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--1536x864.jpg 1536w, https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture--1568x882.jpg 1568w, https://backend.daman.co.id/wp-content/uploads/2024/02/Jacquemus-Les-Sculpture-.jpg 1920w" sizes="(max-width: 1300px) 100vw, 1300px" />
French designer Simon Porte Jacquemus is on fire. He recently caused quite a stir with his <a href="https://daman.co.id/jacquemus-spring-2024-collection">spring 2024 collection dubbed Les Sculptures</a>. Soon thereafter, the 34-year-old designer was awarded the Neiman Marcus Award for Innovation in the Field of Fashion, in recognition for his revolutionary approach to fashion design. And now, he is once again in the headlines for a new update to the campaign accompanying his aforementioned collection. Starring singer and rapper Bad Bunny, the campaign stands out with its unconventional approach as it mimics the very idea behind the Les Sculptures&#8217; collection. 
<img loading="lazy" decoding="async" class="aligncenter wp-image-99945 size-full" src="https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-5.jpg" alt="" width="800" height="1200" />
Bad Bunny, returning as the face of Jacquemus&#8217; campaign, posed like a striking work of art. He was shot in an outdoor location wearing some of Jacquemus’ avant-garde ensembles that stole attention on the runway. The campaign is lensed by Theo De Gueltzl and Katie Burnett was in charge of styling. 
<img loading="lazy" decoding="async" class="aligncenter wp-image-99944 size-full" src="https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-4.jpg" alt="" width="800" height="1200" srcset="https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-4.jpg 800w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-4-200x300.jpg 200w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-4-683x1024.jpg 683w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-4-768x1152.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" />
<img loading="lazy" decoding="async" class="aligncenter wp-image-99943 size-full" src="https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-3.jpg" alt="" width="800" height="1200" srcset="https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-3.jpg 800w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-3-200x300.jpg 200w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-3-683x1024.jpg 683w, https://backend.daman.co.id/wp-content/uploads/2024/02/Bad-Bunny-Jacquemus-3-768x1152.jpg 768w" sizes="(max-width: 800px) 100vw, 800px" />

Jacquemus turns rapper Bad Bunny into a work of art