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Shot by Mario Sorrenti, Bad Bunny’s Calvin Klein campaign highlights his dedication, confidence and bold fashion presence
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108342" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484853073_18509499589002363_7421043327234876864_n_1080.jpg" alt="" width="1080" height="1350" srcset="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484853073_18509499589002363_7421043327234876864_n_1080.jpg 1080w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484853073_18509499589002363_7421043327234876864_n_1080-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484853073_18509499589002363_7421043327234876864_n_1080-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484853073_18509499589002363_7421043327234876864_n_1080-768x960.jpg 768w" sizes="(max-width: 1080px) 100vw, 1080px" />
2025 has been a strong year for Bad Bunny so far. Fresh off the release of his acclaimed new album, the singer has now teamed up with Calvin Klein for its Spring 2025 underwear campaign, reaffirming his status as a global fashion icon. Shot by legendary photographer Mario Sorrenti in his homeland, Puerto Rico, Bad Bunny exudes confidence in the brand’s newly released Icon Cotton Stretch underwear collection. For this campaign, he put in extra hours at the gym to get into peak shape—and it all paid off.
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108339" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484470027_18509618899002363_2865658997599861175_n_1080.jpg" alt="" width="1080" height="1350" srcset="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484470027_18509618899002363_2865658997599861175_n_1080.jpg 1080w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484470027_18509618899002363_2865658997599861175_n_1080-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484470027_18509618899002363_2865658997599861175_n_1080-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484470027_18509618899002363_2865658997599861175_n_1080-768x960.jpg 768w" sizes="(max-width: 1080px) 100vw, 1080px" />
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108340" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484814602_18509498620002363_3146771006545356969_n_1024.jpg" alt="" width="1080" height="1350" srcset="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484814602_18509498620002363_3146771006545356969_n_1024.jpg 1080w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484814602_18509498620002363_3146771006545356969_n_1024-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484814602_18509498620002363_3146771006545356969_n_1024-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484814602_18509498620002363_3146771006545356969_n_1024-768x960.jpg 768w" sizes="(max-width: 1080px) 100vw, 1080px" />
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108341" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484837103_18509496625002363_6892085433693828641_n_1080.jpg" alt="" width="1080" height="1350" srcset="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484837103_18509496625002363_6892085433693828641_n_1080.jpg 1080w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484837103_18509496625002363_6892085433693828641_n_1080-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484837103_18509496625002363_6892085433693828641_n_1080-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484837103_18509496625002363_6892085433693828641_n_1080-768x960.jpg 768w" sizes="(max-width: 1080px) 100vw, 1080px" />
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108343" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484855545_18509496616002363_5628488662532388812_n_1080.jpg" alt="" width="1080" height="1350" />
<img loading="lazy" decoding="async" class="aligncenter size-full wp-image-108344" src="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484893704_18509498602002363_742875973206816749_n_1024.jpg" alt="" width="1080" height="1350" srcset="https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484893704_18509498602002363_742875973206816749_n_1024.jpg 1080w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484893704_18509498602002363_742875973206816749_n_1024-240x300.jpg 240w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484893704_18509498602002363_742875973206816749_n_1024-819x1024.jpg 819w, https://backend.daman.co.id/wp-content/uploads/2025/03/Snapinst.app_484893704_18509498602002363_742875973206816749_n_1024-768x960.jpg 768w" sizes="(max-width: 1080px) 100vw, 1080px" />
Both the brand&#8217;s timeless appeal and Bad Bunny&#8217;s presence are highlighted in the campaign, that breathes a rebellious, effortlessly cool, and culturally influential. Remember to check out this cool Calvin Klein x Bad Bunny feature as well:
<iframe loading="lazy" title="Bad Bunny Is Infinite | Calvin Klein Spring 2025" width="750" height="422" src="https://www.youtube.com/embed/B5yENsniEGE?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>

Bad Bunny Stars in Calvin Klein’s Spring 2025 Underwear Campaign

Bad Bunny,

Calvin Klein,

Calvin Klein Spring 2025 collection