7 Reasons Why LV Is Our Summer Must-Have

In tune with Louis Vuitton’s travel DNA, the French fashion house goes on a colorful adventure for Spring-Summer 2018 with DAMAN. Shot guerrilla style in the busy streets of Tokyo, below is a fashion spread featuring an eclectic collection that blends festive island dressing with a sporty contemporary touch.

Here are 7 reasons why you should have it this new season.

1 KIM JONES’S PENULTIMATE COLLECTION

No other designer has mastered the ‘high end high street‘ style quite like Kim Jones. If you’re into this modern gentleman dressing, quick, you’ve only got this collection and the Fall/Winter one.

2 NEXT LEVEL LOGOMANIA

Much like the Louis Vuitton x Supreme collaboration, this widly acclaimed collection showcases a different kind of branding—50% retro, 50% futuristic!

3 GENIUS CRAFTSMANSHIP

Hawaiian print on organza is something low-end brands  cannot replicate. You know it’s luxury when what you wear is the next best thing to art.

4 MODERN CLASSIC

Not into Hawaiian prints? They’ve got tailored pieces in muted colors and conventional cuts too.

5 ELECTRIC DESIGN

From the colors to the pattern, this collection is nothing short of fun. We like that it effortlessly takes you to an exotic place, no round trip ticket required.

6 PAST + PRESENT

What makes Kim Jones a great designer is his smart fusion of influences. Case in point: this bumbag. Here he marries the brand’s signature French style with modernity—without compromising commercial viability.

7 VERSATILE LOOKS

Louis Vuitton understands the agile lifestyle of modern men. This collection stylishly takes you from day to night.

Louis Vuitton is available in Plaza Indonesia, Pacific Place, and Plaza Senayan.

Photography Hilarius Jason
Styling Peter Zewet

Also visit: Louis Vuitton x DA MAN Goes to Tokyo video. 

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