BACK TO BECKHAM. It’s here: Beckham is back with a new video for the Biotherm Homme Campaign
In case you missed it, Biotherm Homme announced in May that it was collaborating with none other than David Beckham. As a collaborator, the soccer legend would be featured as the face of the grooming brand; moreover, there was a talk about Beckham developing a new range with Biotherm Homme.
Today, Biotherm Homme has finally released the Beckham-starrer campaign film to promote the Force Supreme range. Called “Force Supreme: The Story of My Life,” the film zooms in (like, really zooms in) at Beckham’s famously tattoo-laden skin. Throughout the film, Beckham explains to the audience about some of his memorable inks; for instance, the tattoo of a stick figure on his palm is actually inspired by her daughter Harper’s drawing. “The story of my life is written on my skin,” he says, highlighting the importance of skin-caring.
Directed by Johan Renck, the film ends with an appearance of Force Supreme Life Essence, the brand’s all-new youth-boosting skin treatment. Besides the Force Supreme Life Essence, the range also includes anti-wrinkle treatment Force Supreme Range. “I use Biotherm Homme Force Supreme serum to improve my skin,” says Beckham. “I also recently discovered the new Force Supreme Life Essence which is really a booster in the morning.”
Watch the film below:
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