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Pelé’s Charity Auction is Underway

It is held in partnership with watch manufacturer Hublot


Pele's Jules Rimet trophy to go on auction - Hublot
Jules Rimet trophy


There has been news of Brazilian soccer legend Pelé auctioning his personal memorabilia for charity. The auction has been officially underway since today, June 7, 2016.



Held in partnership with Julien’s Auctions and Hublot, the auction will feature over 2.000 items, including Pelé’s World Cup medals (he’s the only soccer player who has ever won it three times) and Jules Rimet trophy. The latter, which is the original World Cup trophy, is expected to sell for US$ 400.000-600.000.


Pele auction - Hublot


Although the auction is held at the Mall Galleries in London, England, anyone from all over the world can also take part through online bidding. A portion of the proceeds will be donated to Pequeno Principe, a Brazilian children’s hospital.

The auction will end on June 9, and Pelé will celebrate the moment by playing in a special soccer match, which will be live-streamed. The match will see Pelé and Diego Maradona playing together for the very first time!



Update: The once-in-a-lifetime match between Pelé and Diego Maradona commenced yesterday on June 9, just in time for the start of Euro 2016! The two legends are also joined by the likes of Fabio Cannavaro, Rio Ferdinand, Bebeto, Dida, Hernán Crespo and more stars.

Ricardo Guadalupe, CEO of Hublot, which made the match possible, says, “We have all dreamt of an ideal team, of seeing some of our favorite players come together under the same colors. To see the two biggest rivals of all time team up in a legendary match, buzzing with the passion for football which drives us all, is a real privilege. This match is one of the ‘off the record’ moments that I could have chosen as my favorite ‘Euro moment.'”

Hublot has also recorded the live-stream of the match on its official YouTube channel. Scroll down to watch it and see pictures from the match below:



pele maradona match-2






pele maradona match-1





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