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in this issue LUKE GRIMES BY MITCHELL NGUYEN MCCORMACK

London Rain in a Bottle: The Essential by Paul Smith

SWEET LONDON. Paul Smith, as a brand, is evocative of fun and colorful London, perfect for cosmopolitan men unafraid to sport bright shades

 

PAUL SMITH ESSENTIAL MEN'S FRAGRANCE

 

The Essential fragrance by Paul Smith tops that notion off with a sweet-smelling sensation, calling to mind a cool, rainy day in London during springtime.

 

paul_smith_essential_eau_de_toilette

 

Just as how the brand’s campaign does it, featuring British model James Rousseau donning a snappy suit jacket, this eau de toilette may fare better for evening or indoor occasions, given the pungent sweetness followed by hints of fresh cedar and lavender.

It’s not far-fetched to say that this release would very much become one of the most recognizable scents of today.

 

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