LAID-BACK IN STYLE. To present its spring/summer 2017 collection, La Perla enrolled models John Halls and Nikolai Danielsen to show that it offers more than just ladies’ lingerie
Summer is always a great time to relax, and what better way to do so in luxury loungewear. Italian apparel company La Perla tapped male models John Halls and Nikolai Danielsen to show off its latest highlights of ready-to-wear specially designed for the season. Photographer Giampaolo Sgura is able to expertly reveal the leisurely aspect of the collection while still featuring the masculine lines of the collection.
Although La Perla is better known for the line of luxurious female lingerie, it expanded to men’s underwear in 1985 and only recently in 2014 did it showcase the first collection of menswear at Pitti Uomo in Florence. For the latest collection, La Perla features not only features its collection of leisure clothes such as robes and pajamas but also a number of its ready-to-wear collection designed to welcome in the warmer weather. Of course, La Perla does not miss the chance to show off its latest line of swimming trunks, an essential for the season.