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in this issue ASA BUTTERFIELD BY MITCHELL NGUYEN MCCORMACK

Hermès Launches “Le MANifeste d’Hermès”

It is indeed a man’s man’s man’s world at Le MANifeste d’Hermès!

 

Launched by Hermès on September 8, 2015, Le MANifeste d’Hermès is a new web portal that is dedicated solely for the universe of men’s fashion.

Under the direction of Véronique Nichanian, the menswear designer at Hermès, the portal comes with a layout that is quirky, sophisticated and so unmistakably French.

 

 

Each month, it would publish a new list containing style advices or fashion recommendations. For instance, as of now, the portal focuses on the “3 Ways to be the King of the Castle.” A series of fashion portraits showing models at the beach wearing Hermès’ men’s collection—from ready-to-wear clothes, leather goods to ties—then follows. And at the end, the portal allows you to purchase the items on display.

 

 

To experience this new universe yourself, go to manifeste.hermes.com. The web portal will be available to navigable through all devices.

 

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