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in this issue ASA BUTTERFIELD BY MITCHELL NGUYEN MCCORMACK

Grooming: True Effector Hair Styling Products from Shiseido

FREE STYLING. Ever wonder how J-Pop artists could tousle their hair nonchalantly and still look great? Here’s the secret: Shiseido True Effector. This range offers three products that would give the hairstyling staples of Japan’s cool music heads a run for their money.

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The Neutral variant gives a natural finish to well-styled hair, excellent for both short and long cut. The Matte exudes a dry, super-matte look that’s also super-hard for even short, neatly cut hair. But for a posh cocktail party, the Shine adds a sleek, dapper quality to your hair with dewy, glossy effect. The cherry on top is that this Japanese hairstyling secret smells really nice to boot.

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